Whatsapp Reviews

WhatsApp is a free, multiplatform messaging app that lets you make video and voice calls, send text messages, and more — all with just a Wi-Fi connection. It's especially popular among friends and family who live in different countries and want to stay in touch. WhatsApp's global popularity is due in large part to its accessibility, cross-platform functionality, and simple, straightforward features.

Key features of WhatsApp include:

• Business Profile: Create a business profile with helpful information for your customers, like your address, business description, email address, and website. A business profile gives the company a familiar “face" and identity.
• Quick Replies: Save and reuse messages you frequently send so you can easily answer common questions in no time.
• Automatic Greeting Message: Create a greeting message that users will receive when they start a dialog with your company or after 14 days of inactivity.
• Automatic Away Message: Send a custom message to people who are trying to connect with the company after your working hours.
• Contacts Labels: Organize your contacts or chats with labels, so you can easily find them again.
• Message Statistics: Access important metrics such as how many of your messages were successfully sent, delivered, and read.
• Catalogs: Showcase your products and services and use them in conversations with your customers.
• Interactive Business Message: Send and receive messages with rich media — photos, videos, documents, and location pins — to make your conversations more interactive and useful.
• List Messages and Reply Buttons: Make it easy for your customers to choose from a predefined list of options.
• Facebook Shops Integration: Connect your Facebook Shop and sync your catalog to display your products on WhatsApp.
• WhatsApp Payments: Enable transactions within the chat.
• WhatsApp Business Directory: List your business in the WhatsApp Business directory to make it easier for customers to find you.

Benefits of using WhatsApp for business include:

• Global Reach: With over 2 billion active users, WhatsApp opens up markets for you.
• Customer Support: Offers customer support and marketing opportunities that improve the customer experience.
• Personal Connection: A flexible and effective messaging channel to get up close and personal with your customer base.
• Cost-Effective: It's virtually free to use and ideal for international calling. There are no fees to sign up, and no data plan allowances to worry about.
• Cross-Platform Functionality: Works between Android and iOS, for example.
• Security: All messages are secured with end-to-end encryption.

WhatsApp's pricing is based on a conversation-based model. This means businesses are charged per conversation, which includes all the messages in a 24-hour messaging window. The charges are also based on the country of the user being messaged.

For the WhatsApp Business API, the pricing is transparent and pay-as-you-go. The costs are calculated based on Meta's conversation-based pricing fee and Twilio's per-message fee. The Meta conversation-based pricing fee varies by use case and is charged in 24-hour increments that start when the first message from a business is delivered. The number of messages can vary by conversation.

There are different types of conversations that have different pricing:

• Utility conversation: This facilitates a specific customer request, transaction, or update about a transaction (i.e. post-purchase notifications and billing reminders).
• Authentication conversation: This is for one-time passcodes.
• Marketing conversation: Any business-initiated template that does not qualify as utility or authentication (i.e. promotions, offers, informational updates, or invitations for customers to respond or take an action).
• Service conversation: Any user-initiated conversation, such as a customer support inquiry. These conversations are started when a business responds to an inbound message from a user with a non-templated (i.e. free form) response. The first 1,000 service conversations are free.

The pricing for each conversation type is $0.0088 per conversation and $0.005 per message. However, prices may change from time to time without notice.

In addition to the base pricing, there are additional features for better customer engagement and marketing performance. For example, link shortening/click tracking and message scheduling cost an additional $0.015 per message. The first 1,000 are free monthly.

It's important to note that the WhatsApp Business app is a free mobile app for small businesses and independent business owners. If you upgrade to WhatsApp Business Premium, you may have to pay a small fee. It's also accessible on the desktop using WhatsApp Business web. The biggest benefit of the app is that it's free.

Please note that the above information is subject to change and it's always best to check the official WhatsApp website for the most up-to-date information.

WhatsApp has an in-chat payment feature named WhatsApp Pay. This feature enables WhatsApp users to transfer and receive funds from their contact lists. The payment architecture works on the Unified Payments Interface (UPI) method. That means users can transfer funds without adding or sharing any bank details.

For businesses, WhatsApp Payments is a feature allowing businesses to collect payments directly within WhatsApp through UPI (Gpay, Paytm, Phonepe), Cards (debit/ credit cards) and Net Banking. WhatsApp Payments enables businesses to provide an end-to-end shopping experience right on WhatsApp.

To set up payments on WhatsApp, users first have to link their bank account to the service. UPI works primarily with the phone number, and the service is available for all major banks in India. Even if users don't have a UPI account set up with their bank, they will be able to use the payments option within WhatsApp, as it will create a new UPI ID for them.

Sending and receiving money via WhatsApp is very straightforward. The payments option shows up directly in the conversation window, and transferring money (or requesting it) is as seamless as it can get.

Remember, this information is subject to change and it's always a good idea to check the official WhatsApp website for the most up-to-date information.